Strategic Pillars
Pillar 1
Providing good client outcomes
Strategic objectives
- Working in partnership with our intermediaries to address client needs
- Extending our proposition offering to provide well-designed and efficient solutions
- Delivering high-quality, consistent and reliable client service
Linked KPIs
- AUA
- Gross and Net Flows
- VNB
- Client Retentio
Progress during 2025
- Completion of Lombard International integration, offering clients a comprehensive and unified product offering
- Rebrand of our Luxembourg business to Utmost Luxembourg, ensuring a consistent brand identity to market
- Successfully rolled out our new contact system, Talkdesk, which makes it simpler for our customers and advisers to contact us
Forward-looking focus
- Continue to assess opportunities in new and existing markets and respond to changing client demands
- Ensure that our product portfolio continues to reflect the needs of our client base
- Continue to invest in our customer service to ensure that all clients and advisers receive excellent customer service
Pillar 2
Delivering growth
Strategic objectives
- Working in partnership with our intermediaries to address client needs
- Extending our proposition offering to provide well-designed and efficient solutions
- Delivering high-quality, consistent and reliable client service
Linked KPIs
- AUA
- Gross and Net Flows
- Revenue Margi
- Operating Profit
- Operating Profit Margi
Progress during 2025
- Sale of our BPA business, allowing singular focus on our wealth solutions business
- Grew our AUA to £116.3bn, with six of our seven sales regions achieving double-digit growth in the year
- Delivered £9.7bn of inflows in 2025, an increase of 3% on FY 2024
Forward-looking focus
- Working in partnership with our intermediaries to address client needs
- Extending our proposition offering to provide well-designed and efficient solutions
- Delivering high-quality, consistent
- Integration and optimisation of acquired businesses
- Streamlining operational processes and systems
- Invest in technology to enhance digital capabilities
Pillar 3
Operating Efficiently
Strategic objectives
- Integration and optimisation of acquired businesses
- Streamlining operational processes and systems
- Invest in technology to enhance digital capabilities
Linked KPIs
- VNB
- Revenue Margi
- Operating Profit
- Operating Profit Margi
- SII Economic Value
Progress during 2025
- Progressed the alignment and simplification of our wealth solutions business’ operational processes to reduce touchpoints and enhance customer experience
- Completed major updates to our core systems, enhancing our efficiency
- Introduced a new internal AI assistant that assists our employees across various workstreams, including document analysis, translation and compliance of contracts
Forward-looking focus
- Continue to progress with the simplification of processes across our wealth solutions business
- Consolidate our Irish, Isle of Man and Guernsey data centres
- Roll out digital communication channels on Talkdesk and enhance integrations with our systems
Pillar 4
Creating an Enduring Business
Strategic objectives
- Maintaining financial and operational resilience
- Creating a rewarding environment for our people to maximise their potential
- Contribute to a lasting positive impact on the environment and broader community
Linked KPIs
- Client Retentio
- SII Economic Value
- Solvency Coverage Ratio
- Operating Cash Generatio
Progress during 2025
- Over £92,000 raised across Utmost for local charities and community groups
- 82% response rate to our annual groupwide engagement survey, with 85% of responses positive
- Piloted standardised management training to ensure all managers are equipped to thrive
Forward-looking focus
- Retain and attract key talent. Enhance productivity through structured mentoring and leadership development programmes
- Progress against our net zero target in our shareholder assets
- Retain our strong capital position and deliver returns for our shareholders
- FY 2024 figure comparator is proforma with Utmost Luxembourg
TAKE A CLOSER LOOK
Read the Full 2025 Annual Report
Get a comprehensive view of our financial performance, strategic milestones, and our vision for long-term growth.
Download annual report PDF